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How we approach the problem: we conduct a thorough Needs Analysis, in a 360-degree exercise for “full circle feedback”. We consider the three critical phases of the annual marketing cycle - Planning, Implementation and Control This approach produces the best alignment between our services and your problems and opportunities.
How we help to solve the problem: our Research, Planning and Metrics Power Tools are custom - designed for your unique business situation. Most importantly, we measure Performance against Plan so you know where to make improvements.
What we deliver:
- Needs Analysis
- Work Plan Outline
- Interim Progress Report
- Final Report & Presentation
- Closing Conference & Satisfaction Score
- Performance Monitoring Plan.
Our Approach is the foundation for experienced Consultants - each SMC Associate is selected based on the experience and skills needed. We also provide follow-up consulting services to help you implement needed changes we have identified. These services include: professional development/training in marketing, professional selling; and human capital search and management.
Our Approach delivers Marketing ROI and value for money, a strong combination of high-quality professional services at a competitive price.

